Pulse Alert – News Pulse for September 9, 2019

A daily download of SME, startup, fintech and tax news from around Australia.

‘Australia is getting it wrong’: Whistleblower startup chief warns over lack of protections

Co-founder of whistleblower app Whispli says cases like that of ATO Australian Taxation Office whistleblower Richard Boyle, who is facing 161 years in jail  for blowing the lid on abuses by the tax office, will have a long-term impact on people’s willingness to come forward with information.

“If someone’s going to spend 100 years behind bars, nobody is going to be willing to come up and speak out,” Sylvain Mansotte said.

Outcry as SME patent system faces the axe

The federal government has cleared the way to abolish the low-cost patent regime used by small business, as part of a raft of intellectual property changes to be debated in the Senate in the next two weeks.

The Productivity Commission proposed abolishing the regime in 2016 because it wasn’t being used and the low threshold for what qualified as “innovation” undermined the broader patent system

Why SMEs should be using SMS to boost their marketing strategy

With so many people being ‘connected’ everywhere they go, there’s never been more opportunity for businesses to get their marketing communications in the hands of target customers – literally.

Whilst technology has opened up an array of new marketing channels, the well-established medium of SMS is showing great ROI in terms of open rates and lead generation. More and more SMEs are switching to an omni-channel strategy to talk to their customers.

Small business clients urged to get on the ‘technology bus’

Small businesses, including accounting practices, will fall behind on service quality and profitability if they fail to utilise technology in their business, says a panel of industry leaders.

In a discussion on technology megatrends at Xerocon 2019, GHD global digital director Kumar Parakala said that while technology affords new opportunities and ways for doing business, those who failed to embrace changes would find themselves in a precarious position.

Employee’s digital engagement linked to revenue growth for SMEs

For many small business owners, interpreting data and tracking analytics is a daunting task. Between keeping the lights on, juggling rosters and managing inventory, there seems little time left to eat and sleep – let alone wade through a sea of numbers.

But leveraging and understanding analytics is crucial for a business to grow and develop. Data and analytics tell you a story about your business: without it, you’re in the dark.

Xero closes in on $10 billion

New Zealand-based cloud accounting outfit Xero is fast approaching the $10 billion club, with its shares climbing to near record highs on the Australian Stock Exchange.

The Wellington business is continuing to race towards its first annual profit, and is also racing towards a $10 billion valuation, which would make it one of New Zealand’s most valuable companies.

Xerocon 2019 – Xero Makes Product And Ecosystem Announcements

The global small business platform, Xero has announced major new technology features and connections that make the world’s leading ecosystem for small businesses even stronger. Get ready to see a single sign-on, advisor-powered app recommendations and new bank feed connections.

Biggest problems SMEs, consumers have with finance sector

In just nine months, AFCA has already received more than 54,000 complaints about the financial services sector, including thousands from SMEs. And as its lead business ombudsman reveals, there are common troublespots already emerging.

Speaking at COSBOA Council of Small Business Australia’s annual National Small Business Summit in Melbourne late last month, Geoff Browne — the lead ombudsman for small business at the Australian Financial Complaints Authority (AFCA) — said that the agency has received more than 54,000 complaints about Australian financial institutions in only its first nine months of operation.

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